Cultivating Customers – 5 Vital Nurture Marketing Tools Everyone Should Use

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Executive Overview:

Nurture marking the applications and benefits that will support a well articulated marketing message. Covering the importance of targeting your communication messages and gives valuable insight into the messages appropriate for your nurture marketing strategy.

Who Should Attend:

Business Owners, CEOs, Presidents, Sales and Marketing professionals with an interest in learning how to grow leads into prospects to dominate their market.

About the Presentation

Every person uses the same decision-making process whether they are buying a new home or a pack of gum. Your prospect also goes through a number of stages before finally making a purchase.Most marketing concentrates on the last stage of the buying process. When using this tactic you miss out on many potential prospects. Nurture marketing allows a business to say the right thing to the prospect at the right time and help them along the Buying Continuum. When you nurture and grow your leads, they will seek you when they finally become ready to buy what you sell.

Summary Learning Goals

  • Brief overview of the Nurture Marketing concept.
  • Interactive presentation on defining the message.
  • Solution suggestions.
  • Q&A Forum.

About Kim Crabtree

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